It’s all a guess. Ok, not all, but a goodly portion.
You guess about sales, about the new hire, the demands for cash and your ability to collect it. You guess about the needs of the market, the prices they’ll pay, the way the money flows. You guess on the budget, the accuracy of the budget and the variations on the budget part way through the year. You guess and guess and guess again every time you base a decision on any kind of assumption.
You might say you get paid to make guesses. But what you really get paid for is making decisions on limited information, acting on your decisions, replacing the guesses with data as you go and staying nimble when reality makes you into a tap dancer.
It’s all a guess. Then fill in the blanks with your eyes wide open.
Skippy strategy: Fill in the blanks.
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