There’s plenty of reasons not to do something.
Wrapped in all kinds of (let’s hope) good-intentioned but nay-saying reasoning, blowing away the smoke, they’re saying it’s risky, stupid, difficult, expensive, impossible, or just plain howl at the moon crazy.
Every new product, project, business, organisation and idea that ever changed the world (even a little bit) had to look the scare-mongers between the eyes … and take the first step all the same.
Doing new things is about managing the issues, not avoiding them.
Skippy Strategy: Don’t let them tell you what you can’t do. Work out how you can.
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