Will you do this thing for me?
Any time a manager asks an employee, a customer asks a supplier, anyone asks anyone to do something … they’re setting themselves up for failure … unless they’ve agreed the terms.
The brief has to include:
– The work that needs to be done (Paint the door blue).
– An acceptable level of quality and performance (Undercoat first, then a primer and three coats of colour X from range Y manufactured by Z – super-smooth finish).
– A metric that relates to progress or completion (Tuesday next week).
Taking the brief, you need to consider:
– The clarity of the brief – do you know what success looks like?
– Do-ability – do you understand what’s involved or have a good idea that the unknowns are soluble?
– Available resources within the timeframe – is the deadline reasonable?
Keep talking until everything sparkling with clarity and do-ability.
Skippy strategy: A clear, doable, resourced brief.
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