February 1, 2024

Look before you lurch


It’s a brilliant idea. At least that’s what everyone tells you. Everyone inside your inner-circle anyway. Everyone who knows you and trusts you and expects you to be right (and you pay them). They all think you’re really on to something.

Are you?

Option one … work on the broad assumption that you’ve really nailed it this time. That the thing you conceived – the new product, process, service, idea, workaround, line of code, job role – is so bang on that the best next step is to hit the accelerator, and hard!

Option two … widen your circle. Talk to a few more people, include some you don’t pay and who don’t know you, include some from the other side of the table, include some who look at the same issue from a tangential angle. Triangulate. Minimise your reliance (which means risk) on assumptions.

In other words, look before you lurch.

Skippy strategy: Shrink your assumptions.