The decision means this
Customers can be so demanding.
Sometimes, all they seem to want is information about your products and services, about the products and services they’ve already ordered, about…
News travels. Somehow, everyone knows the result of the meeting, the bid, the fundraising, the partnership, the product-development launch-cycle buy-and-build phase-workflow. Everyone. Those at the sharp end, who contributed the most, were in the loop and got the glory or misery first hand – you probably congratulated or commiserated and thanked hand-to-hand.
For everyone else, the grapevine does its job. Everyone knows the result, but you still have two jobs.
Thank-yous – Pick up the phone, walk into their office, send a personal note. Make sure everyone not only knows the answer, but that you appreciate their individual contribution. They may have been just doing their job … but thank-yous are one of yours.
What this means – Make it personal. The decision means this, you need to do that, the next step is in this direction. Every piece of meaningful news deserves an impactful conversation.
Skippy strategy: Thank yous and next steps.
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Category:
Decisions
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