About the wow
There are times when things aren’t as you’d like. Some of them are impossible to do anything about - when even at your most irresistible, they’re…
Months of work. Twenty thousand words. Nuanced understanding. Considered recommendations. Deep, deep substance.
Exactly what you were hired to do.
Their only reaction … “Where’s the wow?”
If you were hired to deliver substance and only substance, if you’re in the room specifically because you dive to the the very heart of the thing, if your job was to explain the almost unexplainable … they didn’t hire you for the wow … don’t worry about the wow.
Customers can move the goalposts. They can take you for granted. They can leap to next steps without taking breath. They can under appreciate and fail to acknowledge.
Look yourself in the mirror … did you do the best job you can? Ok then.
Skippy Strategy: Don’t expect customers to put out the banners for a job done well. Expect them to pay their bills and get on with their day.
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Category:
Keeping Promises
It starts with the basics.
Architects learn how to hold a pencil. Programmers learn logic. Designers learn the simplicity of the line.
Fabricators, to bend and cut and…