There are some small things that make a difference and show people whether you care.
Some small things that aren’t small things:
- Sports people who walk off screen at the end of an interview before the camera cuts away.
- Visiting a facility but not saying hello to non-management staff.
- Not chewing the fat with a customer at the end of the meeting.
- Interesting software with no demo data so no one can see how it works.
- Getting behind on admin and expecting everyone else to bail you out.
- Routine lateness.
- Asking a question but not listening to the answer.
- Tying it in a bow.
- Honouring the spirit and not falling back on the letter of the deal.
- Calling a customer or colleague just to say thanks.
- Putting your hands up when you make a mistake, even if no one else noticed. Then doing what ever it takes to make it right.
- Treating someone like a friend from the first time you meet.
- Adding a feature, just to make them smile.
- Asking a question and truly listening to the answer.
The difference between the small things that make a difference and those that don’t? They matter to people. And when it matters, they remember.
Skippy Strategy: What small thing have you been neglecting that actually matters? A phone call, an email, writing the manual, the demo data, the tone of voice, the clock.
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