The things we hate to do.
Conversations we don’t want to have.
Swallowing the bitter pill.
Churning through paperwork. Expenses. VAT. Compliance. Reconciliation.
Rehearsing and rehearsing and rehearsing the presentation.
Taking the heat from difficult customers.
Getting out the door to meet customers and prospects.
Negotiating the fee.
Letting people go.
Putting everything in its place.
Making the best worst decision.
Paying the sticker price.
Smiling through the pain.
The things we hate to do … that only we can do … chow down.
Skippy Strategy: Don’t wriggle. When you know what you have to do, get on with it.
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