Do the thing right
We have big problems. Our customers have big problems.
Huge.
Elephants.
Which, as we know, can only be recommended one bite at a time.
Except … not necessarily, not necessarily…
As a buyer, we resent being made to work too hard by our suppliers, when they squeeze us for every variation, when they make us wait, when they take short cuts or make assumptions we wouldn’t have made. We like it when they handle all the little things with good grace, when they demonstrate the spirit of the deal and not the letter, when they listen and treat us like partners.
As a seller, let’s remember what it’s like on the other side of the exchange. Let’s do the right thing, no matter what. Let’s take responsibility, handle the issues and do the thing right. Let’s consult and consider. Let’s answer the ringing phone and respond to the email – the way we like it ourselves – quickly and like an actual human is involved in the conversation.
Skippy strategy: Do the thing right, and do the right thing.
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Category:
Skippiness
When a potential customer contacts us out of the blue there’s the obvious thrill of learning about and dealing with someone new. Then there’s the benefit…