November 13, 2019

The way


It’s pretty easy to tell the story of where we’ve come from. As a procedural blow by blow, or, with a bit more drama, through phases of development. Everyone loves a good story and they’re useful to bring everyone to a shared understanding of they page they’re on.

More useful, more directional, more difficult … where we’re going.

Thing is, you take it for granted. You know pretty much where you’re heading because you set the course and you’re making the moves to get there. Everyone else, whether you want them to or not, is guessing. Leave them in the dark, they’ll make things up. Leave them guessing, they’ll second guess every move.

Let them in.

This is where we are. This is how we got here. This is where we’re heading. And this is how we plan to make the journey.

Skippy strategy: Don’t make them guess, show them the way.