December 23, 2015

Feeding partners


Partners make life better for each other.

They bring their talents to the table and get things done – things you can’t or don’t want to do on your own. Valuable things. Things that make a difference.

It’s a quid pro quo.

If you treat them like suppliers – they’ll treat you like a customer.

If you only feed them scraps – they’ll look for richer pickings.

If you bring them inside – they’ll bring you inside.

If you beat them up – they’ll snap at the hand.

If you build an ecosystem where everyone wins – every winner will keep the system spinning.

So … if you need a partnership to work – work at feeding your partners.

Skippy Strategy: Ask not what the partnership can do for you …