Sometimes, you just don’t get it. When the marketing guy’s explaining the nonsensical campaign. When the technologist is jumping around some idea that it doesn’t sound like they understand any... Read more
Awake in the night, managing things in your head, it goes three ways. Maybe you’re an optimist. Maybe you see gaps in the traffic that aren’t really there. Maybe you’ve... Read more
Boiling the ocean. We could do this. And to do it properly, we would do this and this and this and this. And that means involving them and them. Maybe... Read more
Small supplier, working with a big customer. The big customer likes the small supplier because it’s nimble, it makes decisions and acts on them, it’s innovative, it’s dynamic. If we... Read more
There are always places you can cut corners. Take a more direct route that doesn’t deal with all the obstacles. It’s quicker, it’s easier, and it gets you where you... Read more