Everything else
June 14, 2024 12:17 am Leave your thoughtsWe buy stuff – like time from our employees and service providers and products from our suppliers – add value to it all, and sell it for more money that... Read more
Author Archives for Nick Shepheard
Their clock
June 13, 2024 12:17 am Leave your thoughtsCustomers will buy when they’re ready. Not when you want them to, not when makes most sense to you, not at the most objectively logical moment (or even for logical... Read more
Sluggish systems
June 12, 2024 12:17 am Leave your thoughtsFinally? Finally! Finally the market is moving your way. That long-planned success might actually happen. Is here. Is happening. Revenue is up, profit is up, spirits are up. The question... Read more
A mismatch
June 11, 2024 12:17 am Leave your thoughtsThere’s a mismatch between what people know and what is important. All the little things that go on, the ways of working, (those weird ways), the short cuts, the spinning... Read more
Every question
June 10, 2024 12:17 am Leave your thoughtsCustomers can be so demanding. Sometimes, all they seem to want is information about your products and services, about the products and services they’ve already ordered, about how to deal... Read more