This to start
May 6, 2025 12:17 am Leave your thoughtsBoiling the ocean. We could do this. And to do it properly, we would do this and this and this and this. And that means involving them and them. Maybe... Read more
Author Archives for Nick Shepheard
Accommodating differences
May 5, 2025 12:17 am Leave your thoughtsSmall supplier, working with a big customer. The big customer likes the small supplier because it’s nimble, it makes decisions and acts on them, it’s innovative, it’s dynamic. If we... Read more
Rounded corners
May 4, 2025 12:17 am Leave your thoughtsThere are always places you can cut corners. Take a more direct route that doesn’t deal with all the obstacles. It’s quicker, it’s easier, and it gets you where you... Read more
They know better
May 3, 2025 12:17 am Leave your thoughtsThe first audience is always internal. For the presentation, the press release, the product launch. How do we clarify the story for them? How do we explain our position for... Read more
The easiest path
May 2, 2025 12:17 am Leave your thoughtsNot every bet pays off. Not every new product finds its market. Not every hire works out. Not every research turns into development. Not every visit swings a sale. You... Read more