Skip To Market Manifesto
July 18, 2010 5:31 pm 4 CommentsI’ve been lucky to spend the last few years working with people who want to find a better way of building products and companies they can be proud of. It’s... Read more
Author Archives for Nick Shepheard
Getting the time to do good stuff
November 3, 2009 1:42 pm Leave your thoughtsIf you want the time to do good stuff, stop doing stuff you’ll never do well. Partly attitude and partly system, here’s a plan for doing good stuff: Push back... Read more
Use icons to teach what you stand for
October 28, 2009 10:53 am 2 CommentsEvery organisation has a story Every organisation has a story. Why it was started, who were the founders, the first product, key characters and occasions along the way, adversities overcome,... Read more
Why don’t customers buy your product?
October 19, 2009 8:52 pm 2 CommentsA little bit lost in Maryland this summer, my family and I came across Glen Echo Park, a once popular destination that’s seen hard times and is on the way... Read more
Finding your champion
October 13, 2009 10:31 am Leave your thoughtsWhat happens when prospects don’t say Yes and won’t say No? A Maybe is a hole in time. Complex products live with decision cycles that can last longer than a... Read more