Tending the copper kettle
April 29, 2009 8:53 am Leave your thoughtsThe difference between good and great, between ordinary and skippy, may well be the willingness to settle, to compromise, to cut corners, to take out the joy.
Author Archives for Nick Shepheard
How to price
April 28, 2009 5:25 pm Leave your thoughtsI’m involved in a couple of pricing conversations at the moment that both started, as they always do, with, “How much should I charge for …?” There’s questions, and then... Read more
The urgency of doing
April 27, 2009 12:43 pm Leave your thoughtsOne of the world’s most famous inventors said, “I have been impressed with the urgency of doing.” Leonardo da Vinci, certainly knew a thing or two about getting things done.... Read more
Forget brand, build a reputation
April 25, 2009 10:48 am 1 CommentWorking in the business to business world I always feel a little bit uncomfortable when people talk about brand. As I’ve said, brand is a (marketing whodoo) word for reputation.... Read more
What’s wrong with HR?
April 23, 2009 10:48 am Leave your thoughtsMost HR departments do personnel administration, not human resources management. Back when I was hired for my first job, I spent a few minutes with someone from Personnel who walked... Read more