There are Windows people and MacOS people. Even some Linux people. There are iPhone people and Android people. Even some Blackberry people. Not changing, not seeing the benefits in the... Read more
Things get complicated when the decision maker is remote. Influence is by induction; the case must be stronger, the message clearer. You need advocates and champions and immaculate timing. It’s... Read more
What changed? Everything was going along swimmingly. Emails were exchanged, coffee was drunk, meetings were productive. And then … a change of tone, less responsive, everything slowwweddd. And. Stop. Don’t... Read more
First ideas are often clear, direct, and right on the money. You immediately see how the foot bone is connected to the head bone. Not all the details, but the... Read more
A little bit of data. 17. Eliminates guesswork. Now you know. An evidence base. Something certain. For sure. No hedging. No maybes. “This is what we’re dealing with. Better than... Read more