For the user
December 14, 2021 11:17 pm Leave your thoughtsSometimes, the customer will get in its own way and prioritise something other than its own users. It will think in terms of ease, or cash, or vested interests. It... Read more
Author Archives for Nick Shepheard
Everything after
December 13, 2021 11:17 pm Leave your thoughtsBringing new ideas to the world naturally makes you focus on the bringing part and the new part. The new is the thing, the what, the new way of doing... Read more
Worth it
December 12, 2021 11:17 pm Leave your thoughtsIt all starts with a great product. It may not be all about the product. It’s the alchemy of product and people and vision and passion and planning and production,... Read more
Almost always
December 11, 2021 11:17 pm Leave your thoughtsAssuming that you have a choice – and accepting, for the moment, that you almost always do – the secret to having more fun and a better experience than you... Read more
Possibility of value
December 10, 2021 11:17 pm Leave your thoughtsBringing new things into the world – new products and services, new ways of working, new systems and processes – we tend to focus on the thing itself. We do... Read more