It’s their job! Customers should be able to tell you what they want, accountants should know which buckets to add into, designers should use the right font, managers should know... Read more
When they blow off your pitch and say, “What I really want is …” it can be difficult to hear. It’s likely you’ve been working towards that day for weeks.... Read more
Nothing is real until it is. Plan for the day, set out the pins, line things up… but don’t spend money, don’t get committed, don’t be the only one who’s... Read more
Things can seem a lot bigger than they are. Something about the who (like emails from the finance director), the where (like front page news) or the when (like “I... Read more
“Two weeks into the project … where are we?” “With the first purchase order in our hands and delivery due in eight weeks … where are we on the schedule?”... Read more