June 8, 2026

To waste time

Writing image

Chess

A minute or a day at the beginning of the project is measured in the same units as a minute or a day at the end.

At the end though, that minute and that day have more value.

At the end you’re time pressured, you have deadlines that won’t move and commitments you need to deliver against. You have people lining up, waiting to take the product of the project and run with it in seventeen directions as soon as the button is pressed. You will be pressured and they will be impatient.

At the beginning, it’s easy to waste time, to deprioritise, to go down known or obvious looking rabbit holes, to wait, to wait, to wait to get started.

No.

Crack on today.

Bank that time for when you need it, at the end, to finish, to polish, to breath.

Skippy strategy: Don’t waste time at the beginning.

Category:
Focus