A prototype

If you don’t know where to start, build a prototype anyway. If you’re not sure of the next step, build a prototype anyway. If you’re working on a concept, build a prototype. If you’re looking to finesse, build a prototype. The message … build a prototype.

Not all prototypes are the same. Some are physical: metal and wood and welding and electronics, some are paper cut and stuck to shape. Some are digital: CAD drawings or PowerPoints or first drafts. Some are in our heads: thought experiments and what ifs as we imagine how the world might be. Some are in our mouths: as we try out the idea or the language or the order or discussion in the pub or the networking event or the meeting room.

You learn something new from every prototype, every time.

Skippy strategy: The more you work on it, the more you’ll work out about i.

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