October 20, 2025

Everyone likes a map

Valley

In the thick of the decision making, involved in every curve, it’s easy not to see others feeling lost – inching forward on the tactical day-to-day trail they find in front of their shoes without any sense of where they’re heading or what’s coming next.

Roadmaps show us all the route we’re taking.

How we imagine we’ll get from where we are to where we’re going – and the known points on the way. We like maps, product teams like maps, customers like them, suppliers, partners, shareholders. Everyone likes a map.

Directional, detailed enough to be useful, easy enough to be digestible.

The non obvious hidden benefit: what they don’t show. For every point on the roadmap, there are twenty or forty that didn’t make it, that have been sidelined or abandoned, or are already behind us and part of the journey.

Skippy strategy: The direction of travel, the progress, and the fixed points along the way.

Category:
Skippiness