They’ll probably tell
Every day is all about issues.
Big ones, small ones, those that can be knocked off in a single email, those that will dominate for weeks.
Issues.
Even…
We can take it for granted that customers choose us. Maybe they walk in the door, or shoot us an email, or click Buy on our website. We do what we have to do to make them happy and then everyone gets on with the next thing that’s in front of them – whether that’s another email, another supplier or a good book.
But, wouldn’t you like to know why they walked through the door, shot you that email, clicked Buy?
Wouldn’t it be useful to know what inspired that person on that day to take that action?
Then you’d be able to use the insight – maybe just to say, huh, or maybe to double down on that exact thing and find new ways to help more people.
Ask ‘em.
Why?
They’ll probably tell you.
And you might be surprised.
Skippy strategy: Ask ‘em, Why, and they’ll probably tell.
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Category:
Skippiness
Sometimes it really does come down to a number. Sure, there are variables and contingencies and reasons and arguments if favour of a nudge to…