Category two
December 18, 2021 11:17 pm Leave your thoughtsSome people, some organisations, the fella next door, are all do it yourselfers. They work out that something needs doing and their instinct and solid preference is to work out... Read more
Author Archives for Nick Shepheard
Long spark
December 17, 2021 11:17 pm Leave your thoughtsIsn’t it all about promises? Success in business, in organisations, in a partnership, in life, is about fulfilling the promises you make to the right number of people. Make too... Read more
Know more
December 16, 2021 11:17 pm Leave your thoughtsWhen you’re selling, your job is not to convince anyone that they need what you’re offering. Your job is not to pursue, persuade or pin down. Your job isn’t about... Read more
Go there
December 15, 2021 11:17 pm Leave your thoughtsIf you start with no idea other than there is something worth pursuing, you’ll spend a lot of effort and time finding something worth pursuing. Or, as the Mad Hatter... Read more
For the user
December 14, 2021 11:17 pm Leave your thoughtsSometimes, the customer will get in its own way and prioritise something other than its own users. It will think in terms of ease, or cash, or vested interests. It... Read more