Author Archives for Nick Shepheard

This audience

October 31, 2019 11:17 pm Published by Leave your thoughts

The first audience is always internal. For the presentation, the press release, the product launch. How do we clarify the story for them? How do we explain our position for... Read more


Gangplank

October 29, 2019 11:17 pm Published by Leave your thoughts

Not every bet pays off. Not every new product finds its market. Not every hire works out great. Not every research turns into development. Not every visit turns a sale.... Read more