There’s always plenty of reasons to hold back for a little bit longer. To wait and see. To look for alternatives, and alternatives to the alternatives to the alternatives to... Read more
We buy stuff – like time from our employees and service providers, and products from our suppliers – add value to it all, and sell it for more money that... Read more
Customers will buy when they’re ready. Not when you want them to, not when makes most sense to you, not at the most objectively logical moment (or even for logical... Read more
Finally? Finally! Finally the market is moving your way. That long-planned success might actually happen. Is happening. Is here. Now, Revenue is up, profit is up, spirits are up. The... Read more
There’s a mismatch between what you know and what you know is important. All the little things that go on, the ways of working, the short cuts and weird ways,... Read more