Commercial and political
Bringing new things to the world, it’s easy to imagine the game is about the bringing, and the new.
After all, the work is about how to make the thing happen,...
READ MORE
Bringing new things to the world, it’s easy to imagine the game is about the bringing, and the new.
After all, the work is about how to make the thing happen,...
READ MORE
All of us have the potential to get irritated. Beyond that, to find a way to take offence. Beyond that, to get up on our high horse and shout in...
READ MORE
Skippy strategy: Have yourself a Merry Christmas....
READ MORE
Not everyone appreciates your art.
Different customers make different choices even when they’re buying the same type of product. Some value price, some quality, some location, some get excited by...
READ MORE
In an ideal world, you’d know what value your customers are buying.
Sure, the container for that value is your product or service, the line item on the invoice, but the...
READ MORE