January 29, 2023

It’s us


It’s hard, isn’t it?, building a team and trying to make a difference in the world. All those external forces that seem to work against us – customers who want the earth but only to pay a penny, suppliers who are balancing their own P&L and don’t put our priorities above their other customers let alone their own, partners with their own agenda, competitors actively trying to take business away and maybe doing what they can to undermine our reputation along the way. It’s hard.

All that … and yet we make it harder for ourselves too.

We fail to deal with the difficult issues, we fudge the whole positioning thing, we don’t make it clear to our ourselves where we’re going and how we propose to get there, we let the people problems slide.

Don’t worry about them, get out of your own way.

Skippy strategy: It’s not them, it’s us.