What do customers want?
The short answer: they want what they want.
The longer answer: customers want what they want. Whilst some are better that others , it’s likely that they aren’t very...
READ MORE
Unless you’re following a recipe, doing things for the first time means making things up as you go along. There’s no guide book. Nobody who’s not in the weave with you...
READ MORE
We all pull our punches.
We use a lot of words to not say the thing we really want to say.
Buried in all the talk … a hope. A hope that the...
READ MORE
There are times when things aren’t as you’d like. Some of them are impossible to do anything about - when even at your most irresistible, they’re immovable - and some of...
READ MORE
Grand hotels chew through a lot of cash.
Some of it goes to location: the beach, city centre, by the conference, opposite the park. Some goes to furnishing and fittings and the...
READ MORE