Long spark
Isn’t it all about promises?
Success in business, in organisations, in a partnership, in life, is about fulfilling the promises you make to the right number of people. Make too many or...
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When you’re selling, your job is not to convince anyone that they need what you’re offering. Your job is not to pursue, persuade or pin down. Your job isn’t about telling...
Sometimes, the customer will get in its own way and prioritise something other than its own users. It will think in terms of ease, or cash, or vested interests. It will...
It all starts with a great product.
It may not be all about the product. It’s the alchemy of product and people and vision and passion and planning and production, of staying...
Assuming that you have a choice - and accepting, for the moment, that you almost always do - the secret to having more fun and a better experience than you do...