Choose to care
What they’re actually paying for is the bit between the cost of materials and the finished thing.
Whether that thing is a product or a service, it’s the delta that counts. The...
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Results for the category: Skippiness
All the things
Some people complain about all the things they can’t do because of all the things that are in their way. The tools they don’t have, the resources they can’t get hold...
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Too important
Marketing truly is too important to be left to the marketing department because marketing is really everything you say and everything you do. It’s not just that you shouldn’t outsource something...
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That is your organisation
What happens when you let things happen on their own? How is quality, volume, velocity, cadence? What does marketing say and do? How about the engine room, does it whirr and...
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Still a fog
Silence can mean many things. Maybe it’s that they don’t know what to do and it’s easier to say nothing that say they don’t know what to say. Maybe it’s that...
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