Choose to deal
We all put off the important-difficult non-urgent stuff in favour of the easy and the urgent. The easy is … easy, so it’s like taking a break. The urgent is …...
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We all put off the important-difficult non-urgent stuff in favour of the easy and the urgent. The easy is … easy, so it’s like taking a break. The urgent is …...
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We’re always waiting.
For the data to be collected, for the customer to make their decision, for the ducks to line up in a row. We know the culprits. The complicated approach...
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There is time.
Well, maybe not today.
Maybe today you’re under the cosh, whipping around between emails and meetings and phone calls and firefights.
Maybe this week there are more things to do than...
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Some companies are too much effort.
Maybe it’s their systems. Everyone knows they’re out of step with the way things should be, but no one has enough time or care or authority...
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Good or bad, you have a conversation.
- When you’re selling something, you could use a megaphone and hope that someone will listen to your spiel from beginning to end, preying they’ll...
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