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Results for the category: Skippiness
When there’s good news, get it out there. Tell anyone who needs to know. Then tell every other bunch of people who should or might be interested. This happened and we’re...
Choose to care
What they’re actually paying for is the bit between the cost of materials and the finished thing.
Whether that thing is a product or a service, it’s the delta that counts. The...
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All the things
Some people complain about all the things they can’t do because of all the things that are in their way. The tools they don’t have, the resources they can’t get hold...
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Too important
Marketing truly is too important to be left to the marketing department because marketing is really everything you say and everything you do. It’s not just that you shouldn’t outsource something...
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That is your organisation
What happens when you let things happen on their own? How is quality, volume, velocity, cadence? What does marketing say and do? How about the engine room, does it whirr and...
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