It’s always difficult getting things off the ground.
Inertia makes everything sluggish at the start. Before a wheel turns you need a compelling idea and some talented people with the time and...
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Nothing is real until it is.
Plan for the day, set out the pins, line things up… but don’t spend money, don’t get committed, don’t be the only one who’s signed a...
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The more we can do on our own, the more we like it. Doing things on line, buying tickets at the machine, self service everything. When it works, no fuss no...
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Challenging for lucrative work, pitching for something big, breaking into a new field, gunning for new horizons - it’s tempting to think the decision maker’s pen will twitch your way if...
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Little jokes. Small and joyful.
Like the logo written in ascii in a web page source.
Like the playful health warning on a technical spec.
Like the small print in an email footer that’s...
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