All the things

March 6, 2023

Some people complain about all the things they can’t do because of all the things that are in their way. The tools they don’t have, the resources they can’t get hold... READ MORE

Too important

March 5, 2023

Marketing truly is too important to be left to the marketing department because marketing is really everything you say and everything you do. It’s not just that you shouldn’t outsource something... READ MORE

That is your organisation

March 3, 2023

What happens when you let things happen on their own? How is quality, volume, velocity, cadence? What does marketing say and do? How about the engine room, does it whirr and... READ MORE

Still a fog

February 27, 2023

Silence can mean many things. Maybe it’s that they don’t know what to do and it’s easier to say nothing that say they don’t know what to say. Maybe it’s that... READ MORE

Moving parts

February 26, 2023

There are a lot of moving parts. A lot. In reality, you can do what you can do but you can’t control every one of them all the time, and nor... READ MORE