A reliable timeline

January 27, 2019

There’s always the question of when to go to market. When’s the right time to tell the world what you’re working on? At the beginning, to get their insights whilst the... READ MORE

Get comfortable

January 26, 2019

It’s reasonable to expect people - customers, colleagues, partners, investors - to behave in their own self interest. To look at a situation and make an A/B decision that leaves them... READ MORE

Ending is good

January 18, 2019

At the end of the project. After all the excitement and the misery. When the shouting is over and the arguments are settled and the blind alleys have been fully explored... READ MORE

Large spikes

January 16, 2019

The joy and misery of contracts is that they’re just so black and white. Aside from the niceties of the price and what’s being bought (the joy), they make you consider... READ MORE

Open the gate

January 15, 2019

Customers hate it when they can’t get to speak to a decision maker. When they’re complaining and want satisfaction, but there’s a barrier between them and the human that takes responsibility.... READ MORE