It’s comfortable and warm in your office.
You can tuck yourself away and hone your proposition to a point, keep on coding and moulding and shaping and coaxing things into life. All...
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You’ve invented and sold the thing, and delivered the value the customer was buying.
And now, the hardest job of all: repeat, repeat, repeat.
With products: keeping a handle on...
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So you invented it, and sold it. Now comes the bit you have even less control over … delivery.
Some of that is actually shipping the product or giving the...
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The second hard bit, and harder than the first, is selling.
When it comes to invention, you control a huge percentage of the moving parts. It’s an internal problem and you’re...
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The hard bit, the first (easiest) hard bit, is invention.
Not that moment of brilliance as you step off the pavement - that’s as simple as falling off any irregular shaped object...
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