Customers and partners have a genuine need to know what’s happening inside your organisation.
Not the how-to of competitive positions or the ins-and-outs of commercial secrets.
Just, you know … what’s going on,...
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Call it Brand if you want to, our customers and colleagues think what they think of us not because of what we say. When they make their final assessment, it’s what...
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Always be human.
Which means … treat everyone else like a human.
The success formula: treat them as you want to be treated.
Which means …
Chose your language like you’re talking to a human,...
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When you genuinely believe what you have to offer is beneficial to the other side of the table, you present things in a way that helps them see the benefit.
It’s not...
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Your job is to make their life easier.
As a manager, you’re successful when your team is successful - your job is to make sure your team have every chance possible to...
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