The blame

October 16, 2018

It might make you feel better, or angrier, or vindicated to blame someone else. Maybe it’s even justified. Maybe it’s entirely in their court. Thing is, their problem just became your problem.READ MORE

To find their way

October 11, 2018

If you were in the business of selling running shoes, it’s unlikely you’d waste your time stopping obviously unfit people on the street to convince them of a) the efficacy of... READ MORE

Getting sharked

October 10, 2018

One of the difficulties of starting new commercial relationships, especially when entering a new world, is fear of getting sharked. We worry about being naive, we double check and try to... READ MORE

Their hesitancy

October 9, 2018

Taking services out to meet the world, the world doesn’t only meet the service, they meet you. Which means two levels of the know-like-trust continuum. Introducing a new service to their organisation,... READ MORE

Wouldn’t it be lovely

October 8, 2018

Wouldn’t it be lovely if time stretched so you could do all the things you want to do and still have time for the things you have to do. Actually, wouldn’t... READ MORE