Say it early
Some things will be left unsaid.
Most, because they’re unknowns. At the time of speaking, or writing, or drafting the contract, there will always be things let unconsidered, details that we didn’t...
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When we buy something, whether it’s a product in a box or a service we need or something intangible like a room with a view for the weekend, we expect to...
Imagine for a moment that you’ve run thirty businesses, done thirty transactions, managed thirty projects. Some good, some bad. Some glorious wins, some gloomy washes. You’ve thought about the ups and...
Yes you have to prioritise.
Some things are more important than others. Some customers, some contacts, some projects, some firefights will always take precedence over others. Everyone’s in the same boat and...
Customers want a product they can trust - one that performs, is delivered as expected, and is consistent over time.
When they get what they want from a supplier … they remember...