In an ideal world, you’d know what value your customers are buying.
Sure, the container for that value is your product or service, the line item on the invoice, but the value...
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It’s so easy to get away with good enough. It hurdles the bar. Maybe only just. But over it sails and lands on the other side ready to get on with...
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There’s the stuff we knock out of the park, the stuff we do that’s above average, and the pretty good, and then the good enough - all in the realm that...
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Everything seems clear and simple immediately after the idea. It hasn’t had time to get complicated yet. Not understood, not nuanced, not realistic in relation to the way the...
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There’s always a lot to do, probably enough to keep you pinned to your desk or your meeting room chair all day every day with a little time for walking between...
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